Sercy, a Southern tradition, is a small, thoughtful unexpected gift

A gift. A present. A reward. A thoughtful token of appreciation, thanks or love. A "sercy" "searcy" or "surcee" — a word with Scotch-Irish roots that many Southerners use to describe a “Just-Because” gift. It's meant as a small gift such as thinking of you; I love you; this reminded me of you.




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At SERCY+CO, we uphold our commitment to integrity and value for our customers. Unlike some competitors, we believe in transparent pricing that reflects the true worth of the products we offer.

For instance, if a Mustand & Mocha Muslin throw is priced at $116 by Turkish-T, you'll find it at the same price of $116 on our shelves. Similarly, when The New Southern Style Book by Alyssa Rosenheck is priced at $45, you won't see us selling it for $52. The WithCo Cocktail mixers priced at $20 remain at that price point with us; we don't inflate it to $26 as some others might. And if Olive & Sinclair sells their caramels for $19.99, you can trust that we won't charge $23 for the same product.

We understand the frustration that comes with inflated prices online, which is why we remain steadfast in our commitment to providing value and maintaining trust with our customers.

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